Apple HomePod isn’t an Amazon Echo rival – it’s a Sonos killer

Apple HomePod isn’t an Amazon Echo rival – it’s a Sonos killer
For months, analysts all over the industry foretold the coming of the Siri Speaker – a Wi-Fi audio device from Apple that had a home assistant baked right in.  They said it would be Apple’s answer to the Amazon Echo or the Google Home, and those who were close to it said those were the products Apple engineers looked to emulate. ... Read More

Apple updates pitch to convince Android users to switch

Apple updates pitch to convince Android users to switch
Apple has unleashed a new weapon against Google to win over consumers using Android handsets. The Cupertino firm has launched a ‘Switch from Android’ website and a series of 16-second videos on its YouTube channel that essentially works as a FAQ for Android users, explaining how it thinks that iPhones and iOS are superior. Apple’s previous campaign targeted at Android... Read More